IKenya inelona shishini lefenitshala likhulu neliphumelelayo eMpuma Afrika, kodwa amandla oshishino alinganiselwe ziingxaki ezininzi, kuquka ukungasebenzi kakuhle kwemveliso kunye nemiba yomgangatho enyanzelise abathengisi abaninzi ukuba bakhethe ukuthenga kumazwe angaphandle.
I-MoKo Home + Living, umenzi wefenitshala kunye nomthengisi wamajelo amaninzi aseKenya, wabona lo msantsa waza wazimisela ukuwugcwalisa ngomgangatho kunye newaranti kwiminyaka embalwa. Inkampani ngoku ijonge umjikelo olandelayo wokukhula emva kwe-6.5 yezigidi zeedola ze-Series B yenkxaso-mali yomjikelo okhokelwa yingxowa-mali yotyalo-mali yase-US iTalanton kunye nomtyali-mali waseSwitzerland i-AlphaMundi Group.
I-Novastar Ventures kunye ne-Blink CV ngokudibeneyo ikhokele umjikelo we-Series A yenkampani kunye notyalo-mali olongezelelweyo. Ibhanki yorhwebo yaseKenya iVictorian ibonelele ngezigidi ezi-2 zeerandi kwinkxaso-mali yetyala, kwaye iTalanton nayo ibonelele nge-1 yezigidi zeedola kwinkxaso-mali ye-mezzanine, ityala elinokuguqulwa libe yi-equity.
"Singene kule marike kuba sibone ithuba lokwenene lokuqinisekisa kunye nokubonelela ngefenitshala esemgangathweni. Kwakhona sifuna ukubonelela ngokulula kubathengi bethu ukuze bathenge ngokulula ifenitshala yasekhaya, eyona nto ibaluleke kakhulu kumakhaya amaninzi eKenya, "uMlawuli u-Ob Oku kuxelwe kwi-TechCrunch ngumphathi jikelele we-MoKo u-Eric Kuskalis, owasungula i-startup kunye ne-Fiorenzo Conte.
I-MoKo yasekwa ngo-2014 njenge-Watervale Investment Limited, ijongene nokubonelela ngemathiriyeli ekrwada kubavelisi befanitshala. Nangona kunjalo, ngo-2017 inkampani yatshintsha indlela kwaye yalinga imveliso yayo yokuqala yabathengi (umatrasi), kwaye emva konyaka yazisa uphawu lwe-MoKo Home + Living ukuze lusebenze kwimarike enkulu.
Isiqalo sithi sikhule ngokuphindwe kahlanu kule minyaka mithathu idlulileyo, kwaye iimveliso zalo ngoku zisetyenziswa kumakhaya angaphezu kwama-370,000 eKenya. Inkampani inethemba lokuyithengisa kwizigidi zamakhaya kule minyaka imbalwa izayo njengoko iqala ukwandisa imveliso kunye nomgca wemveliso. Iimveliso zayo zangoku ziquka umatrasi we-MoKo owaziwayo.
"Siceba ukubonelela ngeemveliso kuzo zonke iifenitshala eziphambili kwikhaya eliqhelekileyo - iifreyimu zebhedi, iikhabhinethi zeTV, iitafile zekhofi, iirugi. Sikwaphuhlisa iimveliso ezifikelelekayo kwiindidi zeemveliso ezikhoyo - iisofa kunye namattresses, "kusho uKuskalis.
I-MoKo ikwaceba ukusebenzisa imali ukunyusa ukukhula kunye nobukho bayo eKenya ngokusebenzisa amajelo e-intanethi, ukwandisa intsebenziswano kunye nabathengisi kunye neendawo zokuthengisa ukunyusa ukuthengisa ngaphandle kwe-intanethi. Ukwaceba ukuthenga izixhobo ezongezelelekileyo.
I-MoKo sele isebenzisa itekhnoloji yedijithali kumgca wayo wemveliso kwaye ityale imali “kwizixhobo ezinokuthatha iiprojekthi ezintsonkothileyo zokwenziwa ngamaplanga ezibhalwe ziinjineli zethu kwaye zizigqibe ngokuchanekileyo ngemizuzwana.” Bathi inceda amaqela asebenze ngokufanelekileyo kwaye andise imveliso. “Ubuchwephesha obuzisebenzelayo bokurisayikilisha kunye nesoftware ebala eyona ndlela ilungileyo yokusetyenziswa kwemathiriyeli ekrwada” nazo zabanceda banciphisa inkunkuma.
"Sichukumiseke kakhulu kukwazi ukugcina imveliso yasekhaya ye-MoKo. Inkampani ingumqali ophambili kwishishini njengoko bejike uzinzo lwaba yinzuzo enkulu yorhwebo. Inyathelo ngalinye abalithathayo kule ndawo alikhuseli nje indalo esingqongileyo, kodwa likwaphucula ukuqina okanye ukufumaneka kweemveliso ezinikezelwa yiMoKo kubathengi," utshilo uMiriam Atuya weAlphaMundi Group.
I-MoKo ijolise ekwandiseni ibe ziimarike ezintathu ezintsha ngowama-2025 ngokuqhutywa kukukhula kwabemi, ukufudukela kwabantu ezidolophini nokonyuka kwamandla okuthenga njengoko imfuno yefenitshala iqhubeleka ukukhula kwilizwekazi liphela kwaye ifikelela kubathengi ngokubanzi.
"Amandla okukhula yinto esivuya kakhulu ngayo. Kusekho indawo eninzi eKenya yokusebenzela ngcono izigidi zamakhaya. Esi sisiqalo nje - imodeli ye-MoKo ifanelekile kwiimarike ezininzi e-Afrika, apho iintsapho zijongene nemiqobo efanayo yokwakha izindlu ezikhululekile, ezamkelayo, "kusho uKuskalis.
Ixesha lokuposa: Oct-17-2022