I-Kenya inemboni yefenisha enkulu kunazo zonke futhi echuma kakhulu eMpumalanga Afrika, kodwa amandla emboni anqunyelwe izinkinga ezimbalwa, okuhlanganisa ukungasebenzi kahle kokukhiqiza kanye nezindaba zekhwalithi eziphoqe abathengisi abaningi abakhulu ukuthi bakhethe ukuthenga kwamanye amazwe.
I-MoKo Home + Living, engumkhiqizi wefenisha kanye nomthengisi weziteshi eziningi ozinze eKenya, yabona lesi sikhala futhi yazimisela ukuyigcwalisa ngekhwalithi newaranti eminyakeni embalwa. Inkampani manje isibheke umzuliswano olandelayo wokukhula ngemuva komzuliswano wokuxhasa ngezimali isikweletu se-Series B esingu-$6.5 million esiholwa yisikhwama sokutshala imali saseMelika iTalanton kanye nomtshalizimali waseSwitzerland i-AlphaMundi Group.
I-Novastar Ventures kanye ne-Blink CV bahole ngokuhlanganyela umjikelezo we-Series A wenkampani ngokutshalwa kwezimali okwengeziwe. Ibhange lezentengiselwano laseKenya i-Victorian inikeze amaRandi ayizigidi ezi-2 ekuxhasweni kwezikweletu, futhi i-Talanton iphinde yahlinzeka nge-$ 1 million ekuxhasweni kwezimali kwe-mezzanine, isikweletu esingaguqulwa sibe ukulingana.
"Singene kule makethe ngoba sibone ithuba langempela lokuqinisekisa nokuhlinzeka ngefenisha yekhwalithi. Sifuna nokuhlinzeka kalula kumakhasimende ethu ukuze akwazi ukuthenga kalula ifenisha yasekhaya, okuyimpahla enkulu yemizi eminingi eKenya, "Umqondisi u-Ob Lokhu kubikwe ku-TechCrunch yimenenja jikelele ye-MoKo u-Eric Kuskalis, owasungula ukuqaliswa kwe-Fiorenzo Conte.
I-MoKo yasungulwa ngo-2014 njenge-Watervale Investment Limited, ebhekene nokuhlinzekwa kwempahla esetshenziswa abakhiqizi befenisha. Kodwa-ke, ngo-2017 inkampani yashintsha indlela futhi yahlola umkhiqizo wayo wokuqala wabathengi (umatilasi), futhi ngemva konyaka yethula uhlobo lwe-MoKo Home + Living ukuze kusetshenziswe imakethe enkulu.
Isiqalo sithi sesikhule ngokuphindwe kahlanu kule minyaka emithathu edlule, kanti imikhiqizo yakhona manje isisetshenziswa ezindlini ezingaphezu kuka-370,000 eKenya. Le nkampani inethemba lokuyidayisela izigidi zemizi eminyakeni embalwa ezayo njengoba iqala ukwandisa ukukhiqizwa kwayo nomugqa womkhiqizo. Imikhiqizo yayo yamanje ihlanganisa umatilasi we-MoKo odumile.
"Sihlela ukunikeza imikhiqizo yazo zonke izingcezu eziyinhloko zefenisha ekhaya elijwayelekile - amafreyimu emibhede, amakhabethe e-TV, amatafula ekhofi, ama-rugs. Siphinde sithuthukise imikhiqizo engabizi kakhulu emikhakheni ekhona yemikhiqizo - ama-sofa namacansi," kusho u-Kuskalis.
I-MoKo ihlela nokusebenzisa izimali ukukhulisa ukukhula nokuba khona kwayo eKenya ngokusebenzisa iziteshi zayo eziku-inthanethi, ukwandisa ubudlelwano nabathengisi kanye nezitolo ukuze kukhuliswe ukuthengiswa okungaxhunyiwe ku-inthanethi. Uhlela nokuthenga imishini eyengeziwe.
I-MoKo isivele isebenzisa ubuchwepheshe bedijithali emgqeni wayo wokukhiqiza futhi itshale imali “kumathuluzi angathatha amaphrojekthi okwakha amapulangwe abhalwe onjiniyela bethu futhi awaqedele ngokunembile ngemizuzwana.” Bathi kusiza amaqembu ukuthi asebenze kahle futhi andise umkhiqizo. “Ubuchwepheshe bokwenza kabusha okuzenzakalelayo kanye nesofthiwe ebala ukusetshenziswa okungcono kakhulu kwezinto ezingavuthiwe” nakho kwabasiza ekunciphiseni ukumosha.
"Sihlabeke umxhwele kakhulu ngamakhono okukhiqiza asekhaya e-MoKo aqhubekayo. Le nkampani ingumsunguli ohamba phambili embonini njengoba iguqule ukusimama kwaba inzuzo enkulu yezohwebo. Zonke izinyathelo abazithathayo kule ndawo azigcini nje ngokuvikela imvelo, kodwa futhi zithuthukisa ukuqina noma ukutholakala kwemikhiqizo i-MoKo enikeza amakhasimende," kusho uMiriam Atuya we-AlphaMundi Group.
I-MoKo ihlose ukukhula ibe izimakethe ezintathu ezintsha ngo-2025 iqhutshwa ukukhula kwesibalo sabantu, ukufudukela emadolobheni kanye namandla okuthenga akhulayo njengoba isidingo sefenisha siqhubeka sikhula kulo lonke izwekazi futhi sifinyelela kumakhasimende amaningi.
"Amandla okukhula yiwona esikuthokozela kakhulu. Kusenendawo eningi eKenya yokusebenzela kangcono izigidi zemizi. Lesi kumane kuyisiqalo - imodeli ye-MoKo ihambisana nezimakethe eziningi e-Afrika, lapho imindeni ibhekene nezithiyo ezifanayo zokwakha izindlu ezinethezekile, ezamukelayo," kusho uKuskalis.
Isikhathi sokuthumela: Oct-17-2022